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Thursday 12 August 2010

A Date with Felicities - Lets JAMM!`

In my last post Asheigh Ashley meets Fly53 I touched on the importance of 'PARTYING HARD' and I guess this is just another example of how you never quite know who you're going to meet while out and about at parties / events!
I'd encountered the owner of Felicities a couple of times on the circuit but it wasn't until we both attended an interview day @ The Hoxton Factory that we really had a chance to talk! The day was hosted by renegade interviewer TOMO for a docu-film project!


(Meet Antonio, one of the many Weird and Wonderful interviewee's from the day. You'd be surprised how many places you'll have seen this guy!!) See my interview HERE!

So Felicities is a fashion PR company! Er...excuse my ignorance but what the hell does that mean?? Owner Alice L did excuse my ignorance thank god, and went on to explain to TOMO the inner workings of Fashion PR! Using Felicities Alice endeavors (successfully I might add) to get her designers work into magazines like Vogue, Elle & iD. She does an amazing job overseeing these budding designer-lets as they make the journey from creating their first collections...to selling them to the world! Later, during the course of our conversations Alice said that she could see me rocking one of her designers creations...'spikey leggins'...that very phrase had me sold lol!!


(Alice being interviewed by Tomo)

Alice invited me down to Felicities showroom in Shoreditch to check out these legendary leggins! I figured I'd save the opportunity for a real GOOD night...so when I was confirmed to do a 30min set @ BRIXTON JAMM I couldn't wait to call Alice and set up a meet - Mum in tow lol!

I walked into the showroom with air of thrill and excitement!! It wasn't a massive space, but it had plenty of room to house Alice's team, a seating / changing area, and the 9 + designer collections on show! Comparatively, rummaging through each designers section was a MILLION times more satisfying than rummaging through the rails at TK Maxx...true stories!! My mum and I were in our element working our way through all the innovative textures & colours dripping from each rail!




(One of the pieces I tried on-top. Lall London tops, Alice Palmer shrug)

Among all of those lovely clothes I was drawn to x2 designers in particular: Alice Palmer (who created the infamous 'spikey leggins') and Lall London! I knew very little about them, but Alice had a really cool punk to her designs and wearing Lall made me feel like such a lady - perfect contrast! I later found out that both designers have made quite a name for themselves with attention from the odd celebrity, broadsheets and afore mentioned magazines. Look out for them both in London Fashion Week, Sept '10!

BRIXTON JAMM ARRIVES!

I'm out gassed about this gig so I won't go into detail, but I can confirm it was an epic success! Check out the pictory below:





(pics from sound check & me with my cuz just before I got on stage! Can you spot the Spikey tights?)

Live footage from the gig here:
http://www.youtube.com/user/TheAshleighAshley#p/a





(The REAL THING!)
Check out live footage from the gig here:
http://www.youtube.com/user/TheAshleighAshley#p/a

Massive thanx to Sammy @ Neil Raja Photography and Lairy Love for the photo's from the night! And all my love to the BAND: Ashley, Nathan, Hurriane & Jonathan

@sh.x

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